BBA Business Studies — practice questions
120 free MCQs with worked solutions. Tap any question for the answer + explanation, or practice them all in the app.
Practice BBA Business Studies in the app →Traditionally, marketing was described as business activities that direct the flow of goods and services from:Philip Kotler defined marketing as a social process by which groups obtain what they need through:In modern marketing, a market means:Hunger that leaves a person uncomfortable until satisfied is a:A South Indian wanting dosa and a North Indian wanting chapatti for the same hunger shows that wants are:Which is described as the essence of marketing?For an exchange to take place there must be at least how many parties?Marketing management is defined by the American Management Association as planning and executing the conceptioWhen demand exceeds what a company can handle, the marketer's job is to:Selling is:A firm that believes profit comes from large-scale production and affordability follows the:A firm focused on continuous quality improvement and new features follows the:A firm that pushes sales through aggressive promotion, assuming customers will not buy otherwise, follows the:The phrase identify a need and fill it sums up the:The concept that adds long-term welfare of society to customer satisfaction is the:Sorting wheat or oranges into groups by quality and size is:The four Ps of the marketing mix are product, price, place and:The four methods of promotion are advertising, personal selling, publicity and:Storing woollen garments and raincoats between production and sale is:Cigarettes, newspapers and toothpaste bought frequently with little effort are:Raw materials, engines and machines used as inputs to make other products are:A brand or part of a brand given legal protection is a:Business environment means the sum total of all individuals, institutions and forces that are:Take the universe, subtract the organisation, and the remainder is the:Because business environment is the sum of everything external to a firm, it is called a:Investors, customers, competitors and suppliers, who affect a firm directly, are:Social, political, legal and technological conditions affecting all firms are:Longer life expectancy raised demand for health foods, which then changed lifestyles. This shows environment iBecause technology, tastes and competition keep changing, business environment is:It is hard to predict future happenings in fashion or information technology, so environment is:Environment is easier to understand in parts than as a whole, which shows it is:Demand for sarees is high in India but almost nil in France. This feature of environment is:Positive external trends that will help a firm improve performance are:Which company became the small car leader by spotting the need early?External trends and changes that will hinder a firm's performance are:Awareness of the environment lets managers spot dangers in time, acting as an:Finance, machines, raw materials, power and labour drawn from the environment are the firm's:Turbulent markets, weaker brand loyalty and intense global competition mean firms must be able to:Understanding opportunities and threats becomes the basis for deciding future courses of action, that is:The dimensions of business environment include economic, social, technological, legal and:Interest rates, inflation rates and the value of the rupee belong to which environment?A bulb that lasts twenty times as long as a standard bulb is an example of change in which environment?Low long-term interest rates help construction and automobile firms because they raise:Dharamveer Kamboj obtained funding of how much for his processing machine project?The Government of India defines small industries on the basis of investment in:Which Act of 2006 gave micro, small and medium enterprises a single legal framework?A manufacturing enterprise with investment in plant and machinery up to twenty-five lakh rupees is a:A manufacturing enterprise investing more than five crore but not above ten crore rupees is:For service enterprises, a micro unit has investment in equipment not exceeding:An industry located in a rural area, with fixed capital per artisan set by the central government, is a:Industries organised by individuals with family labour and simple equipment are:Small industries account for what share of the industrial units in India?Small industries are the second largest employers of human resources, after:Because they create more jobs per unit of capital, small industries are described as:Small units often depend on money lenders because they lack the credit worthiness to raise:Small firms have low bargaining power for raw materials mainly because they buy:A single owner with sound technical knowledge but weak marketing shows the problem of:Small firms often depend excessively on middlemen because their weak area is:Operating below full capacity raises operating costs and can lead to:India adopted liberalisation, privatisation and globalisation policies in:Access to developed country markets is limited by stringent quality certification such as:Which bank was set up in 1982 to promote integrated rural development?The National Small Industries Corporation was set up in:The scheme set up in 2005 to regenerate traditional industries in clusters is:The District Industries Centre was launched on:The process of setting up one's own business, rather than taking a job, is:A business owned, managed and controlled by one individual who takes all profits and risks is a:Sole proprietorship is most suitable for businesses that are:Starting a sole proprietorship needs hardly any legal formalities because:If a sole proprietor's firm owes 80,000 but its assets are only 60,000, the owner must bring in:The sole proprietor bears all the risk and in return receives:In the eyes of the law, a sole trader and the business have:Death, insanity or bankruptcy of the owner may close the firm, showing sole proprietorship suffers from:A sole proprietor can act on a market opportunity at once because of:A sole trader can keep business information secret partly because the law does not require him to:A major limitation of sole proprietorship is that resources are limited to personal savings and:Because creditors can reach personal assets, a sole proprietor is often less inclined to take risks in:One person rarely excels at purchasing, selling and financing together, which shows the limit of:Coca-Cola's syrup was created in Atlanta in 1886 by:Asa Candler achieved sole ownership of Coca-Cola in 1891 with an investment of:A business owned and carried on by members of a Hindu Undivided Family is a:Membership of a joint Hindu family business is acquired by:The head of a joint Hindu family business, who controls it, is called the:Members of a joint Hindu family business other than the karta are known as:In a joint Hindu family business, unlimited liability rests with the:When the karta dies, the joint Hindu family business:Which members can belong to a joint Hindu family business because membership comes by birth?Under the Hindu Succession Amendment Act of 2005, a daughter of a coparcener becomes:You can seek advice from a doctor but cannot purchase him. This shows services are:A physical product that can be delivered, with ownership passing to the buyer, is a:Because different customers have different demands, services show:Production and consumption of a service happen at the same time, which is called:Services cannot be stored for future use, so they are:The participation of the customer in the delivery process is the feature of:Banking, insurance, transportation and warehousing used by firms are:Health care and education provided voluntarily by NGOs to reach social goals are:Tourism, recreation and restaurants, experienced differently by each customer, are:Which Act governs commercial banks in India?Banks in which the government holds a major stake are:Banks governed by the State Cooperative Societies Act, giving cheap credit to members, are:Foreign exchange banks, industrial banks and export-import banks are:Which bank supervises and regulates all commercial banks of India?Deposits that can be withdrawn at any time without prior notice are in a:Time deposits carrying a higher rate of interest than savings accounts are:A cheque that must be deposited only into the payee's account is a:Transferring funds between places using bank drafts, pay orders or mail transfers is:Banking done over the internet using a computer or mobile phone is:Electronic funds transfer can be done two ways: NEFT and:A benefit of e-banking for customers is service available:Insurance works by spreading the loss caused by an uncertain event over:Trade is classified as internal or external on the basis of the:Buying and selling of goods within the boundaries of a nation is:No custom duty or import duty is levied on internal trade because the goods are:Payment in internal trade is generally made in the:Purchase and sale of goods in large quantities for resale or intermediate use is:Purchase and sale of goods in small quantities to ultimate consumers is:Wholesalers serve as an important link between manufacturers and:By pooling small orders from many retailers, wholesalers help producers to:Wholesalers who keep goods in their own warehouses bear risks such as:Wholesalers help manufacturers financially mainly by: