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In modern marketing, a market means:

AAll actual and potential buyers
BA physical meeting place
COnly registered wholesalers
DA national stock exchange
Answer & Solution
Correct answer: A. All actual and potential buyers
1. Traditionally a market was a place. 2. Now it means the set of buyers for a product. 3. Everyone willing to buy a new dress is its market. _Source: syllabus Business Studies Part II, Chapter 11, Marketing._
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