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Marketing management is defined by the American Management Association as planning and executing the conception, pricing, promotion and:

ARecruitment
BDistribution
CTaxation
DAuditing
Answer & Solution
Correct answer: B. Distribution
1. It covers ideas, goods and services. 2. Distribution completes the list. 3. The aim is exchanges that satisfy goals. _Source: syllabus Business Studies Part II, Chapter 11, Marketing._
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