alleryStart learning →Buyers who are tied to the past and wary of new ideas are:
ALaggards
BLandlords
CLedgers
DLawyers
Answer & Solution
Correct answer: A. Laggards
1. They adopt last, if at all.
2. They are sceptical of novelty.
3. They are the laggards.
_Source: OpenStax Principles of Marketing, Chapter 10, Maintaining a Competitive Edge with New Offerings._
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