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The final step of the research plan is to:
APrepare the research report
BPrepare the retail display
CPrepare the return policy
DPrepare the rental lease
Answer & Solution
Correct answer: A. Prepare the research report
1. Findings must reach decision makers.
2. A written output closes the project.
3. It is to prepare the research report.
_Source: OpenStax Principles of Marketing, Chapter 6, Marketing Research and Big Data._
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