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A firm identifying several target markets and designing separate strategies for each practises:
ADisconnected marketing
BDistinguished marketing
CDifferentiated marketing
DDiscontinued marketing
Answer & Solution
Correct answer: C. Differentiated marketing
1. Separate brands may serve each segment.
2. It is one of the most common approaches.
3. It is differentiated marketing.
_Source: OpenStax Principles of Marketing, Chapter 5, Market Segmentation, Targeting, and Positioning._
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