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What marks out a shopping product?
AIt is bought after brand and store comparison
BIt is bought without any planning by the buyer
CIt is bought only from one seller in the region
DIt is bought to be built into another product
Answer & Solution
Correct answer: A. It is bought after brand and store comparison
1. Shopping products are bought only after comparison from brand to brand and store to store.
2. The comparison covers price, suitability and style.
3. Furniture, automobiles, a long holiday and some clothing are examples.
4. Convenience products are bought with little planning, which is the opposite case.
5. An item built into another product is a component part in the business classes.
_Source: OpenStax Introduction to Business (CC BY 4.0), Ch 11 "Creating Products and Pricing Strategies to Meet Customers' Needs", section 11.6 What Is a Product?_
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