A brand has 20% share and its largest rival has 60%. Its relative share is:
A3:1
B1:2
C1:3
D2:3
Answer & Solution
Correct answer: C. 1:3
Dividing 20 by 60 gives one third, a ratio of 1:3, which shows a weak position.
Keep practising Strategic Choices
Browse all Strategic Choices questions for CA Inter, or explore more Strategic Management topics.
Related questions
Differentiation relies on resources that rivals find:Companies cooperating unofficially to control prices form a:Which tasks are typically outsourced?Paying for the right to use another firm's technology is:Which arrangement grants a brand name and concept to a paying operator?A horizontal strategic alliance links firms that are:Unlike a joint venture, a strategic alliance does not:Partners in a strategic alliance generally remain: