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Building an elaborate product before testing demand risks:

AWidening the office space
BWriting too many memos
CWasting time and money
DWinning too many awards
Answer & Solution
Correct answer: C. Wasting time and money
1. Ries himself lost both in his first company. 2. The market may not want it. 3. It risks wasting time and money. _Source: OpenStax Entrepreneurship, Chapter 10, Launching the Imperfect Business: Lean Startup._
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