The loop helps entrepreneurs learn whether there is a need to:
APostpone it
BPivot now
CPublish it
DPurchase it
Answer & Solution
Correct answer: B. Pivot now
1. The measurement stage gives evidence.
2. A change of direction may follow.
3. They learn whether to pivot.
_Source: OpenStax Entrepreneurship, Chapter 10, Launching the Imperfect Business: Lean Startup._
Related questions
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