alleryStart learning →Which step comes first in the five-step decision-making process managers follow?
AGather information on possible alternatives
BRecognize the problem or the opportunity
CPut the chosen alternative into action
DCollect feedback on how the plan worked
Answer & Solution
Correct answer: B. Recognize the problem or the opportunity
1. Whether a decision is programmed or nonprogrammed, managers typically follow five steps.
2. The first step is to recognize or define the problem or opportunity.
3. Gathering information to identify alternative solutions is the second step, so it cannot come first.
4. Putting the chosen alternative into action is the fourth step and gathering feedback is the fifth.
5. Managers who focus only on problems and miss new opportunities may lose competitive advantage to other firms.
_Source: OpenStax Introduction to Business (CC BY 4.0), Ch 6 "Management and Leadership in Today's Organizations", section 6.6 Managerial Roles_
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