Whose phrase 'effective surprise' is used to characterise creative thinking?
ABruner's phrase to capture the startled response to unusual creative ideas
BSkinner's phrase to capture reinforcement schedules in operant boxes
CPavlov's phrase to capture salivation to the sound of a bell
DChomsky's phrase to capture innate readiness for grammar
Answer & Solution
Correct answer: A. Bruner's phrase to capture the startled response to unusual creative ideas
1. Creative thinking is characterised by originality and uniqueness of ideas.
2. The chapter quotes a phrase capturing the audience's reaction to creative ideas.
3. It attributes the phrase 'effective surprise' to Bruner.
4. If a product or idea is unusual, the response of most observers is one of instant surprise.
5. Hence 'effective surprise' is Bruner's phrase.
_Source: NCERT Class 11 Psychology Ch 7 "Thinking", p. 117, Nature of Creative Thinking_
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