In the Levels of Processing view by Craik and Lockhart, which level of analysis leads to the best long-term retention?
AThe structural level, in terms of physical features only
BThe semantic level, in terms of meaning of the information
CThe phonetic level, in terms of sound features only
DThe motor level, in terms of physical movements only
Answer & Solution
Correct answer: B. The semantic level, in terms of meaning of the information
1. Craik and Lockhart proposed in 1972 that information can be analysed at more than one level.
2. The structural level attends only to physical features like letter shape and is the shallowest.
3. The phonetic level attends to sound features and is intermediate.
4. The semantic level analyses meaning, considered the deepest level.
5. Deeper processing leads to memory that resists forgetting considerably.
6. Hence semantic processing produces the best long-term retention.
_Source: NCERT Class 11 Psychology Ch 6 "Human Memory", p. 100, Levels of Processing_
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