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Catch the ad media

Exercise and reference answers

Items
  1. Matches the category
    Yes
    Item
    Newspaper
  2. Matches the category
    Yes
    Item
    Television
  3. Matches the category
    Yes
    Item
    Radio
  4. Matches the category
    Yes
    Item
    Billboard
  5. Matches the category
    No
    Item
    Trellis
  6. Matches the category
    No
    Item
    Lantern
  7. Matches the category
    No
    Item
    Ribbon
  8. Matches the category
    No
    Item
    Sandal
Category
Business Studies
Instructions
Catch the traditional advertising media. Let the rest fall.

Explanation

_Source: OpenStax Principles of Marketing, Chapter 14, Integrated Marketing Communications._
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