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Users grumble that an existing product fails to work as well as they expect. That gap is a:

APrice point
BStock point
CSales point
DPain point
Answer & Solution
Correct answer: D. Pain point
1. The problem sits with the user. 2. A modified version could solve it. 3. It is a pain point. _Source: OpenStax Entrepreneurship, Chapter 4, Creativity, Innovation, and Invention._
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