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Nonpaid, nonpersonal promotion carried by a credible third party is:
APublic transport
BPublic relations
CPublic accounting
DPublic borrowing
Answer & Solution
Correct answer: B. Public relations
1. Nobody pays for the message.
2. That gives it high credibility.
3. It is public relations.
_Source: OpenStax Principles of Marketing, Chapter 13, Integrated Marketing Communications._
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