Type the number

Exercise and reference answers

Questions

1. Answer

   4

   Question

   Major categories of consumer products

2. Answer

   4

   Question

   Stages in the product life cycle

3. Answer

   5

   Question

   Basic forms of market segmentation

4. Answer

   8

   Question

   Smallest number of people in a focus group

5. Answer

   12

   Question

   Largest number of people in a focus group

6. Answer

   5

   Question

   Elements in the five Ps of marketing

Instructions

Type the number only.

Explanation