Transporting apples from Kashmir orchards to crowded city markets, where they satisfy more people, is an example of conferring:

1. Changing the place of a resource from where it is of little use to where it is of greater use creates place utility. 2. Moving apples to city centres where many people can enjoy them is exactly this kind of change. 3. Hence the answer is utility of place. 4. Form utility means changing the physical shape, time utility means storing for later, and personal utility comes from skills/services, none of which is the move described. _Source: ICAI BoS CA Foundation Paper 4 Business Economics, Ch 3 Unit I "Theory of Production", p.2_