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Catch the channel systems

Exercise and reference answers

Items
  1. Matches the category
    Yes
    Item
    Vertical
  2. Matches the category
    Yes
    Item
    Horizontal
  3. Matches the category
    Yes
    Item
    Multichannel
  4. Matches the category
    Yes
    Item
    Omnichannel
  5. Matches the category
    No
    Item
    Payroll
  6. Matches the category
    No
    Item
    Invoice
  7. Matches the category
    No
    Item
    Ledger
  8. Matches the category
    No
    Item
    Receipt
Category
Channels
Instructions
Catch the marketing channel systems. Let the rest fall.

Explanation

_Source: OpenStax Principles of Marketing, Chapter 17, Distribution: Delivering Customer Value._
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