alleryStart learning →Pop the paid methods
Exercise and reference answers
- Other terms
- Public rel
- News story
- Third party
- Unpaid word
- Matching terms
- Advertising
- Sales promo
- Selling
- Direct mail
- Digital ads
- Instructions
- Pop the promotion methods the firm pays for. Leave the unpaid one.
Explanation
_Source: OpenStax Principles of Marketing, Chapter 13, Integrated Marketing Communications._