Run the buying gates

Exercise and reference answers

Questions

1. Correct

   Need seen

   Choices

   1. Need seen
   2. Search
   3. Compare

2. Correct

   Search

   Choices

   1. Need seen
   2. Search
   3. Compare

3. Correct

   Compare

   Choices

   1. Need seen
   2. Search
   3. Compare

4. Correct

   Price quality

   Choices

   1. Price quality
   2. Random pick
   3. Coin toss

5. Correct

   Brand loyalty

   Choices

   1. Brand loyalty
   2. Bank loyalty
   3. Bond loyalty

6. Correct

   Dissonance

   Choices

   1. Dissonance
   2. Distribution
   3. Deduction

Instructions

Pick the stage in order, then the shortcut, then the after-effect.

Explanation