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The matrix structure is sometimes also called the:
AProject management approach
BProduct marketing approach
CProcess modelling approach
DPublic messaging approach
Answer & Solution
Correct answer: A. Project management approach
1. People are drawn into special project groups.
2. Each group gets its own project manager.
3. It is the project management approach.
_Source: OpenStax Introduction to Business, Chapter 7, Designing Organizational Structures._
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