The first step in the planning process is:
ASetting objectives
BSelecting options
CFollowing up work
DDeveloping premise
Answer & Solution
Correct answer: A. Setting objectives
1. Objectives say what the firm wants to achieve.
2. They are set for the firm and each unit.
3. So setting objectives comes first.
_Source: NCERT Class 12 Business Studies Part I, Chapter 4, Planning._
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