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The desire to meet standards of excellence is the need for:

AAchievement
BAttachment
CAttainment
DAssessment
Answer & Solution
Correct answer: A. Achievement
1. Some students work very hard and compete for good marks. 2. This is achievement motivation, the desire to meet standards of excellence. 3. Good grades open the way to higher study and better jobs. _Source: NCERT Class 11 Psychology, Ch 9 'Motivation and Emotion'_
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