Social media is characterised by:
AUser-generated content and interactivity
BOne-way broadcast
CPrint only
DGovernment control
Answer & Solution
Correct answer: A. User-generated content and interactivity
1. Social media platforms enable users to create and share content.
2. Interactivity distinguishes it from one-way media.
3. Hence option B.
_Source: UGC NET Paper 1 Study Book (ugc-net.com class notes) — New Media_