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Match two effects: 1. Price: p. Unit gain 2. Qty: q. Sold volume 3. Net: r. Revenue

A1-p, 2-q, 3-r
B1-p, 2-r, 3-q
C1-q, 2-p, 3-r
D1-r, 2-p, 3-q
Answer & Solution
Correct answer: A. 1-p, 2-q, 3-r
Price changes affect total seller revenue through opposing price effects on unit receipts and quantity effects on volume sold.
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