alleryStart learning →Whose 1992 article made the balanced scorecard a popular success?
AWatkins and Jensen
BChandler and Penrose
CPorter and Mintzberg
DKaplan and Norton
Answer & Solution
Correct answer: D. Kaplan and Norton
Robert Kaplan and David Norton published the 1992 article and a 1993 follow-up, so they came to be seen as the concept's creators.
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