alleryStart learning →Which item can never be capitalised if internally generated?
AA registered patent
BA self-built brand name
CA new process design
DA completed software tool
Answer & Solution
Correct answer: B. A self-built brand name
Spending on brands, mastheads, publishing titles and customer lists cannot be separated from the cost of developing the business as a whole.
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Related questions
The cost of reorganising part of an enterprise is:Amortising an intangible over 25 years requires disclosing:Excess of enterprise market value over identifiable net assets is:Which of these is a common example of an intangible asset?Impairment of an intangible is tested by applying which standard?An exclusive 30 year toll road right is expected to be used 30 years. Amortise over:Software of Rs 9 lakh, 3 year life, straight-line, nil residual. Value after 2 years?A patent costing Rs 12 lakh has an 8 year life and no third-party buy-back commitment. Ann