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Consider the investments in the following assets: 1. Brand recognition 2. Inventory 3. Intellectual property 4. Mailing list of clients How many of the above are considered intangible investments?

AOnly one
BOnly two
COnly three
DAll four
Answer & Solution
Correct answer: C. Only three
Answer: C. THREE of the four are intangible investments (brand recognition, intellectual property, client mailing list). Intangible investments are non-physical assets without physical form but with economic value. (1) Brand recognition: INTANGIBLE. Brand equity, goodwill and customer recognition are classic intangible assets. (2) Inventory: TANGIBLE. Raw materials, work-in-progress and finished goods are physical and recorded as tangible current assets. (3) Intellectual property: INTANGIBLE. Patents, trademarks, copyrights, trade secrets are textbook intangible assets. (4) Mailing list of clients: INTANGIBLE. Customer databases, mailing lists and CRM data have value but no physical substance. So 3 of 4 are intangible (rows 1, 3, 4); inventory is the only tangible item. Source: Ind AS 38 (Intangible Assets) / standard accounting frameworks.
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