MBA IT / Systems Marketing — practice questions
44 free MCQs with worked solutions. Tap any question for the answer + explanation, or practice them all in the app.
Practice MBA IT / Systems Marketing in the app →Conducting industry, trade and commerce using computer networks is called:Compared with e-commerce, e-business is:A firm's electronic dealings with other business firms are called:Online shopping by a household from a company's site is an example of:Electronic transactions among departments inside one firm are called:Selling used books to another consumer on a site like eBay is:Historically the term e-commerce meant B2B transactions using which technology?On eBay, prospective buyers judge a seller partly because buyers and sellers can:PayPal, which holds the money until goods are shipped and accepted, acts as a:Technology that lets employees work away from the office is:Recruitment, training and education carried out electronically is captured by the phrase:Internet-based sales transactions between business firms, including reverse auctions, are:Quoting your own price for airline tickets on a shopping site is an example of:Electronic delivery of software, e-books and journals to a user's computer is:Online buying and selling of shares and other financial instruments is:A benefit of e-business is that it needs comparatively:Internet business offers convenience described as:Because the internet has no boundaries, e-business gives sellers:Reduced dependence on paperwork and red tape is described as movement towards a:Which Act of 2000 is noted as supporting electronic filing and approvals in India?A limitation of e-business for goods like garments and toiletries is:Information moves at a click but physical delivery takes time. This mismatch is called:The work of gathering information and data about customers and markets is:The countless records growing at an exponential rate every day describe:The system firms use to collect, analyse and report findings from internal and external data is a:Unique information collected by a researcher for the current project is called:Research completed for another purpose but reused to inform a study is:Which is given as an example of that already existing data?Research used when general information about a topic is still needed is:Research that collects primary data to explain the market situation is:The most common method of running that descriptive design is the:How many research design types are named?Research that studies people in their natural setting is called:A sample in which every member has an identified likelihood of being selected is a:A sample in which each potential member's likelihood of selection is unknown is a:Dividing the population into categories and drawing randomly from each gives a:The first step in a marketing research plan is to:After defining the problem, the next step is to:Once the plan is set, the researcher moves on to:After collection, the researcher must:The final step of the research plan is to:A small moderated discussion used to explore views in depth is a:Watching how customers actually behave, without asking them, is research by:Changing one variable to see its effect on another describes research by: